As you surely know, this month they are honoring Hispanic Heritage Month in the NFL, and I can only think of my favorite hispanic NFL player of all time: Chad Ochocinco.
TO: Czabe
RE: NFL Silliness
Dude, can you please air this out tomorrow???
The NFL's production of their Latin American history month celebration
is the same cloaked marketing campaign as their Breast Cancer
shenanigans that you've outlined so well.
The bottom line is, the NFL wouldn't work this Latin angle in if they
couldn't profit from it. They're simply using it as an opportunity to
focus on a particular demographic.
¡No Mas Goodell!
¿Donde Señor Tagliabue?
- Jon Smith
"NFL wouldn't work this Latin angle in if they
ReplyDeletecouldn't profit from it."
So what's the big deal? The same could be said for virtually ANY business/charity tie-ins.
There is an awful lot of profit in nonprofit. Just remember that.
ReplyDeletei especially enjoyed Hank Williams' spanglish version of the tired old MNF theme song. classic.
ReplyDeleteThey should have narrowed it down even further and declared it Vida Guerra Appreciation Month.
ReplyDeleteNow that is a cause I would get behind.
+1 Des.
ReplyDelete